校服不只撩起男性對女性的幻想，原來還可滿足人對自己學歷的幻想。哈佛財困，月前把10年全球獨家服飾授權售予時裝品牌Wearwolf Group，推出一系列「有書卷氣」的男裝格紋西服，以彌補金融海嘯下大跌的校友和企業捐款，預計將大受遊客愛戴。

正如去主題樂園買戲服扮公主或巫婆；去哈佛，你現可穿上指定服裝，扮演西裝楚楚的高材生又或是短褲恤衫的浪蕩兒。衣服上不會縫上代表哈佛的醒目「H」字，卻採用流行於美國東部八所名牌大學的Ivy House學院風 (八校因壁掛常春藤而獲雅譽為“Ivy League”)，日本甚曾有書教人藉classic Ivy League style齊齊變身耶魯哈佛生。儘管哈佛新舊生對校方此舉毀譽參半，Harvard Yard網頁上粉絲雀躍，有博士生承認畢業前只穿T恤牛仔褲上學，總不懂穿得專業，並感謝此系列教曉他穿出成熟自信；有女網友更揚言要給男友全部款式都添置一套。

Harvard Yard的Facebook上有這樣一句簡介：“The Harvard Yard man is confident, charismatic, and values quality and authenticity. We make what he wants and we make it well.”穿著者著重的品質是什麼？不是哈佛校服的「校服」還算不算authentic？這是聰明人才穿、聰明人才看得見的新衣，當自信是信靠身上校名，自主是由品牌塑造自己人品，你仍覺這身戲服熨貼自然，走在街上巡遊，準備接受喝采，Harvard Yard巧匠出手，果然make it well。

Harvard New Costume 

School uniform does not only provoke men's fantasy about women, but also satisfies their desire to excel academically. Suffered from the recent financial plight, Harvard University sold the authorization of its unique college wear to Wearwolf Group. The checkered college clothings are believed to be very welcomed by tourists.

You may now purchase your own college look: whether a brilliant student in suit or a school boy in casual shorts and shirts. The Harvard symbol ''H'' would not be sewed on the clothes, instead, the Ivy League style which is popular among the eastern United States is adopted. In Japan, there are even books teaching classic Ivy League style as a way to push yourself into Yale or Harvard. Although the Harvard students and alumni have very mixed opinions on this Harvard fashion, Harvard Yard was supported by excited fans. A PhD student admitted that he only wore T-shirts and jeans to school until his graduation and he knew nothing about how to dress professionally. Thanks to the series of Harvard fashion, he learnt to dress confidently and sophisticated. Another girl also said in the website that she would buy a full set of the Harvard series for her boyfriend.

''The Harvard Yard man is confident, charismatic, and values quality and authenticity. We make what he wants and we make it well.'' wrote in the facebook of Harvard Yard. It is the ''Harvard brand'' which makes the clothes authentic. These are the clothes which only ''the clever'' could wear and appreciate. While confidence comes solely from the prestigious school brand and the brand shapes your character, you still feel comfortable with it. Perhaps, you, wearing the Harvard fashion, may even parade on the street with pride. No doubt, Harvard Yard does ''make it well''.